Going Viral: Selling Comedy (& YOU) in the Digital Age
Monday, February 17, 2025
Monday, February 17
Little Mountain Gallery
5:00PM
6:00PM
$Free
Show Details
Walk-up tickets will be available at the door.
Ready to take your comedy game to the next level? Creative BC proudly presents a candid discussion on how to thrive in today’s digital-first comedy world. From Reels to Real Talk on what bookers want to see, we’ll dive into how digital platforms are transforming the way comedians connect with audiences, build their personal brands, and catch the eyes of talent bookers.
Hear from comedy insiders and social media pros as they share insider tips, proven strategies, and hilarious stories about what works (and what definitely doesn’t) when it comes to navigating the digital space. Plus, get the inside scoop on what talent bookers are really looking for in your clips and pitch packages.
Whether you’re just starting out or looking to level up your online presence, this is your chance to gain practical advice and inspiration from people who know the industry inside and out. Don't miss out—this might just spark your next viral moment!
Panelists: Derek Gerard & Ariane Thibault
Moderated by Christine Bortolin
Show access on a first come, first seated basis.
Proudly supported by Creative BC
The Creator’s Series is a must-attend industry program designed to spotlight emerging comedic voices and provide direct access to some of the biggest names in comedy. As part of the festival’s 9th edition, The Creator’s Series will feature exclusive panels, curated showcases, behind-the-scenes access to a live taping, and - for the first time - improv classes led by some of TV’s top improv stars.
With a dynamic lineup of career-defining opportunities, The Creator’s Series is the ultimate gathering place for comedians, content creators, and industry professionals to learn, perform, and connect. Through thought-provoking discussions, breakout performances, and high-value business-to-business (B2B) networking, this year’s program promises to be the most immersive yet. Festival attendees will gain unique insights into the comedy industry while shining a well-deserved spotlight on BC’s rising talent.
About Ariane: Ariane is a producer and talent marketing expert with a knack for helping comedians find their voice and grow their presence online. Currently the Producer & Talent Marketing Lead at Just For Laughs/Juste Pour Rire, she oversees major festivals, touring shows, and live events, ensuring that talent is strategically marketed for maximum impact. Ariane is also the founder of Montreal’s first digital agency, where she worked with global brands like Under Armour, Thai Express, and HelloFresh. She later launched an influencer agency that connected brands such as Thai Express, Fenty, Apple, and more with top creators, helping them build authentic, viral campaigns. With her deep expertise in digital marketing and comedy, Ariane is dedicated to shaping the future of talent in the digital age.
About Christine: Christine is a writer, director, and improvisor from Burnaby, BC. Most recently she wrote for the Adult Swim Canada animated series Psycops. You can check out select commercial directing credits at kiddofilms.ca. She is the booking manager for the Fox Cabaret and Local Programmer for Just For Laughs VANCOUVER.

All Ages (mature content)
Wheelchair Accessible